Successfully achieving a 50% increase in subscribers during the campaign period the strategy encompassed Out-of-Home and social media ad campaigns, employing dynamic typographical animations, posters, and repurposed TV ad footage.
A kids bike subscription service that adapts as your child grows, guaranteeing the perfect fit without any initial expenses.
Leveraging the Bike Club brand identity to craft captivating and entertaining animations that elevate the impact of campaign messages.
Employing Out-of-Home advertising strategies strategically deployed within public transport systems and underground stations to disseminate the campaign across densely populated urban areas.
Adapting the Bike Club television advertisement for the creation of concise, social media-ready video clips.